#Business strategy  #SDGs  #Sustainability

Saving the planet: we’re in this together - How to leverage your value chain to act on your sustainability commitments

Truly sustainable choices as a company are some of the hardest to make, especially when short term financial gains are far from clear. But what if these choices became easier by working together with your value chain partners? This was the question that sparked a learning journey designed to help one of our clients, MegaGroup - a wholesales in water technics company - achieve their sustainability commitment. What did they learn along the way? Collaboration is key for healthy, resilient growth and contributes to greater impact and profit. Also, that sustainability goes beyond “doing good”. Often, it is a win win win: good for business, good for the supply chain, good for the planet.

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#SDGs  #ESGs  #Business strategy  #B Corporation

#OurWork: Want to be a B Corp? Call us!

Better Future is a Certified B Corporation®, a label that we’re proud to wear! And: it’s a label that you can get too! Besides being B Corp, we also are a B Leader. And that is great news, because this means that we can help you to become a B Corp too!

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#Social impact  #SDGs  #Business strategy

Our Work: Corporate video for Amref Health Africa

Amref asked us to create a concept and story to showcase who they are. We’re extremely excited for you to meet our Aunty.

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#Business strategy  #ESGs

We dare you!

Reality has changed for almost every company in the Netherlands. At the beginning of January, as stock market prices rose, we happily saluted to a new year. Come March, we face a bleak future. A historic crisis has smacked us in the face. The beautiful year 2020, full of economic prosperity, has come to a stand-still. Annual plans and budgets have been tossed out the window. As crisis management settles, there’s room to stare blankly into the future: What the hell are we doing?

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#Social partnerships  #Social impact  #SDGs  #Business strategy

Why NGO's are commercialising

Mission driven, B Corp, socially responsible. All terms used to describe companies addressing a social or environmental challenge. A sign of the times that profit creation and social problem solving are shifting towards each other. What’s more, this emerging trend of social entrepreneurship goes beyond transforming the for-profit sector; it’s actually changing the traditional social sector too. We see NGO’s increasingly applying business principles to solve social challenges, often changing their own legal structure in the process. But why is this happening?

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